ATTENTION COACHES, GYM OWNERS & MANAGERS:

DONE-FOR-YOU NECK RECOVERY TRAINING SYSTEM FOR COACHES
Tired of Seeing Members Struggle With Tight Necks or Forward Head Posture? Help Them Move Better and Train With Confidence.
This complete recovery system for the neck gives coaches 48+ corrective exercises and done-for-you programming to improve mobility, postural alignment, and upper-body performance. Lead focused sessions that relieve tension, enhance movement control, and keep members training comfortably and consistently.

Dear AF Coaches, Owners & Managers,
One of the biggest reasons clients stop training isn’t motivation. It’s the stiffness, discomfort, and postural limitations that make movement harder than it should be. Nearly 80% of adults experience neck problems at some point in their lives, problems that can limit how they train, perform, and recover.
That’s your opportunity!
When you can guide members through recovery-based movement that restores mobility, improves posture, and reduces tension, you don’t just help them move better. You build trust, boost retention, and become the go-to Recovery coach in your club.
Deliver Impactful Results with a Proven, Coach-Tested Neck Recovery System

The Neck Pain Solution has been refined through thousands of client sessions and trusted by over 2,600 fitness professionals worldwide. It’s built to help you coach smarter, increase member consistency, and establish yourself as the go-to Recovery expert in your club. With clear progressions, powerful coaching tools, and a ready-to-launch structure, you’ll deliver recovery sessions that members feel, trust, and keep coming back for.
INTRODUCING…
THE NECK PAIN SOLUTION
A Movement Optimization Course for Fitness Professionals

It’s effective, scalable, and designed for every level of coach. The Neck Pain Solution teaches a proven approach to recovery-based movement that helps members improve neck mobility, strengthen stabilizing muscles, and restore better posture during every training session.
By helping clients move better and stay pain-free, you’ll keep them active, consistent, and excited about their progress. Plus, when members start moving and feeling better, they naturally become your best source of referrals and long-term loyalty.
The Neck Pain Solution works for:
Men and women of all ages and fitness levels
Whether new to training or experienced in the gym, every member can benefit from improved mobility and core stability.
Members returning from movement limitations or setbacks
Perfect for those easing back into consistent training after stiffness, deconditioning, or minor restrictions.
Clients who struggle with tightness, fatigue, or form issues
Help them move better, lift safely, and perform with greater control and confidence.
Coaches who want a proven system to enhance Recovery programming
Easily integrate the Neck Pain Solution into one-on-one sessions, small groups, or member workshops.
The Neck Pain Solution makes recovery coaching simple to learn and powerful to deliver. You’ll understand the purpose behind each movement, how to progress or modify for any client, and how to integrate every session seamlessly into your existing programs. Once mastered, it becomes one of the most effective and easy-to-coach systems in your club.

I’ve Built the System. Tested It Worldwide. Proven It Works. Now It’s Yours to Coach With Confidence.
It’s a ready-to-coach recovery system that helps your team lead safer, smarter sessions that keep members training longer while improving movement, bulletproofing joints, and reducing injury risk.
No guesswork. No wasted time. Just a proven path to stronger results, greater loyalty, and a more profitable Recovery offering inside every club.

If You're a Coach, You Can:
Turn recovery sessions into your most requested service
Help members move better, lift stronger, and stay pain-free
Stand out as the Go-To Recovery Expert in your club
If You're a Gym Owner or Manager, You Can:
Add a profitable Recovery stream without changing your current model
Train your staff to deliver consistent, high-quality recovery sessions
Keep more members engaged, renewing, and referring friends

Healthier Necks. Happier Members. Higher Retention. It All Starts Here.
Included in Your Neck Pain Solution
Coaching System:


Coaching Video Library:
48+ Neck Recovery Exercise Tutorials
Each video gives you a bite-sized walkthrough showing exactly how to coach every movement in the Neck Pain Solution system. You’ll see correct setup, cues, and progressions so you can confidently guide members through each phase of recovery training.
By mastering these exercises, you’ll help members move with freedom, train without discomfort, and keep showing up for the results they can feel.


Neck Pain Prevention & Coaching Approach Video Tutorial + Resource Guide
Master the purpose and principles behind effective neck recovery training. This resource teaches you how to apply progressions, coach movement efficiently, and deliver recovery sessions with confidence. Includes a quick knowledge check and CEC opportunity to reinforce your learning.

Done-for-You Programming & Session Templates
A complete, done-for-you programming framework with ready-to-use neck recovery sessions. Each sequence is designed to help coaches deliver safe, effective, and consistent recovery training without guesswork.
Use these proven sessions to improve mobility, prevent setbacks, and keep members progressing session after session.

Motivational Email & Post Swipe Files
A collection of motivational client emails or posts designed to keep members consistent, inspired, and excited about their progress. Customize and send them to celebrate wins, post in your private group, reinforce recovery habits, and keep clients moving toward lasting results.


Promotional & Marketing Swipe Files
Easily introduce and market The Neck Pain Solution inside your club with ready-to-use sales and marketing templates. This bundle includes pre-written emails, posts, and promotional copy designed to help you announce, educate, and sell your new Recovery program with confidence.
Simply add your club details and share through your approved channels to highlight the value of movement-based Recovery, attract member interest, and drive new participation and sales.

Phone & Text Check-In Scripts
Keep members engaged and excited about your new Recovery offerings with ready-to-use phone and text scripts. Use them to introduce The Neck Pain Solution, motivate participation, and help members stay consistent and accountable throughout the program.
These simple conversation starters make it easy for coaches to build stronger relationships, track progress, and deliver a more personal Recovery experience inside your club.


Injury Prevention Specialist: Back
Online Exam + Certification
Elevate your coaching credentials and stand out as a Recovery leader in your club. After completing The Neck Pain Solution, take the 50-question quiz to test your knowledge of movement progressions, mobility principles, and neck injury prevention strategies.
Pass the quiz to earn your Injury Prevention Specialist: Neck Certification and submit it for CECs through your accrediting organization.

Bonus: Neck Recovery Education Slide Deck
Use this ready-to-teach presentation to host member workshops or staff education sessions focused on movement and back health. The slide deck is fully customizable and designed to help you deliver engaging, research-backed information that positions your club as the go-to for Recovery and injury prevention.​
Whether you present it at a member event, team training, or local community workshop, you’ll have a professional presentation that’s ready to go — no prep required.
Future Feature Opportunity

Branded Follow-Along Recovery Videos are available as a potential add-on for the Anytime Fitness app or club systems. This feature can only be activated through a company-wide licensing agreement with AF corporate but may be considered if enough franchisees and coaches request access.
To show your interest and help bring this feature to the AF app, email ruston@themobilityrecipe.com

Top Fitness Professionals Swear By The Neck Pain Solution…
"The Neck Pain Solution is AMAZING! My clients saw unbelievable results and significant improvement in weeks and almost fully recovered in 21 days. This program boosted my client retention and referrals. I can't recommend it enough!"
- Samantha L, Gym Owner
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"This is exactly what the fitness industry has been needing! My clients saw immediate relief and improved forward head posture. This program transformed my business, boosting client engagement and motivation. If your clients struggle with neck issues and bad posture, you need this program!"
- Mike T, Fitness Coach
Here’s Why This Just Makes Sense…
Increase Retention and Results: Help members move better, train consistently, and recover faster so they stay in your programs longer. This proven system has been used by thousands of fitness professionals worldwide to reduce member drop-off and improve performance outcomes.

Attract New Coaching Clients with Ease: Position Recovery as your club’s entry point for hesitant or deconditioned members. When clients feel better fast, they’re more likely to upgrade into ongoing coaching or small-group training.
Improve Member Performance: Keep clients progressing safely without pain or plateaus. The system integrates seamlessly with any training style, including strength, functional, or small-group training, and helps every member move and feel better.
Build a Reputation for Results: When members feel the difference, they talk about it. This system helps you create measurable wins that turn satisfied members into powerful advocates for your club.
Unlock New Revenue Opportunities: Offer a high-demand Recovery service that enhances your club’s Training, Nutrition, and Recovery model. Run it as a premium coaching option, a reactivation program, or a member value-add to increase overall revenue.
Easy to Implement: Everything is built, tested, and ready to teach. You’ll save time, eliminate guesswork, and start seeing results faster without needing new equipment or extra staff.
Launch with Confidence: Every resource aligns with AF’s Recovery pillar, so you can integrate it seamlessly into your existing systems while maintaining brand standards.
Reduce Risk & Improve Safety: By teaching proper movement mechanics and recovery strategies, you protect members from preventable setbacks and strengthen your reputation as a trusted professional.
Ruston Webb, MS, CPT, FMS II, TPI-CGFI III

Ruston Webb holds a master’s degree in Human Movement and is the founder and CEO of The Mobility Recipe, an education system designed to help fitness professionals enhance movement quality, improve recovery, and optimize client performance.
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With more than 25 years in the fitness industry, Ruston has served as a college instructor in exercise science, gym owner, and national educator. His passion is helping coaches and clubs elevate their programming, empower their members, and build a culture of movement that lasts.
Partnered for Your Club's Success

The Mobility Recipe is proud to serve as a Preferred Vendor for Anytime Fitness, providing proven Recovery solutions that align with the Training, Nutrition, and Recovery model. Every resource is designed to help your team implement with confidence and deliver results members can feel.
Together, we're building the future of Recovery,
one client at a time..
Get Your Questions Answered!
Who is the Neck Pain Solution designed for?
This system was created for Anytime Fitness coaches, managers, and owners who want to integrate movement-based Recovery into their existing training services. It’s ideal for clubs looking to improve member performance, retention, and overall satisfaction.
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Do I need a special certification or background to use it?
No. The program is built for certified fitness professionals and can be implemented immediately after completing the included educational modules. You’ll also have access to a 50-question quiz and certificate recognizing you as an Injury Prevention Specialist: Neck.
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How does this fit into the Training, Nutrition, and Recovery model?
The Neck Pain Solution supports AF’s Recovery pillar by teaching coaches how to deliver safe, effective, movement-based sessions that complement existing strength and nutrition programs. It helps your club offer a complete, holistic member experience.
How long does it take to learn and start using the program?
Most coaches begin applying what they learn within a few sessions of study. The program is structured in short, clear modules that make it easy to understand, practice, and apply inside your current training schedule.
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Can multiple staff members at my club use the same system?
Each individual program license is designed for one coach account. However, if your club joins the Coaching Accelerator Program, your entire team can access all courses, programs, and implementation tools, plus receive weekly coaching from The Mobility Recipe. This allows your staff to stay consistent, up to date, and fully supported while delivering Recovery sessions that align with AF’s standards.
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What if our club already offers mobility or stretching sessions?
Perfect. The Neck Pain Solution complements those services by adding structured, progressive Recovery programming that keeps members moving safely and consistently. It enhances what you’re already doing, not replaces it.
Do we need any special equipment?
No. All sessions are designed for minimal or no equipment, so they can be performed anywhere in the club using bodyweight and basic tools like a fitness mat, dowel rod, or a chair.
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How can this program generate revenue for my club?
You can use it as a stand-alone Recovery program, add it to personal training packages, small group sessions, or run it as a group workshop or specialty challenge. Clubs often see higher client engagement and retention, leading to increased coaching revenue and member longevity.
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Does this program provide Continuing Education Credits (CECs)?
Yes. Participants who complete the quiz can submit for CECs through NASM, AFAA, ACE, or ISSA. Full accreditation is in progress.
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What kind of support do we receive after purchase?
As an Anytime Fitness Preferred Vendor, The Mobility Recipe provides program updates, resource access, and email support to ensure smooth implementation. Coaches who choose to join the Coaching Accelerator receive additional benefits, including weekly live coaching, deeper business integration support, and full access to all programs, campaigns, sales, and marketing resources.
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Can we use the videos inside the Anytime Fitness app?
Branded Follow-Along Recovery Videos are not currently available inside the AF app. However, this feature can be activated through a company-wide licensing agreement with AF corporate. If you’d like to see these videos available for your club and members, email: ruston@themobilityrecipe.com to request this add-on feature and help demonstrate interest across the network.

Disclaimer: The Mobility Recipe provides educational programs and resources for certified fitness professionals. All content is designed to teach exercise-based approaches for improving movement, mobility, and recovery. The Mobility Recipe does not diagnose, treat, or replace medical care.
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